| House of Fraser is Britain's only nationwide UK | | | | or a job interview, or just in need of a bit of |
| destination department store for premium brands and | | | | guidance, House of Fraser’s personal shopping |
| designers. With hundreds of top-name brands and | | | | service is invaluable. Specially trained staff |
| thousands of high-end products available under one | | | | (who’ve undergone rigorous tuition) will be more |
| roof, the department store more than caters for all | | | | than happy to listen to your needs, and advise and |
| its customers’ retail needs. But shopping at | | | | perhaps introduce you to labels you may never have |
| House of Fraser isn’t just shopping ¬– | | | | thought of trying before. Customers are under no |
| it’s an experience: an exciting and cutting-edge | | | | obligation to buy. |
| experience that leaves one hungry for more. So | | | | Beauty lovers can take advantage of House of |
| what is it exactly that gives House of Fraser the | | | | Fraser's in-store beauty experts and be pampered |
| edge over so many British department stores? | | | | with fabulous new products, including Bobbi Brown, |
| Über chic, all-encompassing, and always ahead of | | | | Clarins, Clinique, Molton Brown, and Yves Saint |
| the rest, House of Fraser is a brand in itself: a | | | | Laurent. House of Fraser’s food and kitchenware |
| one-stop shop that’ll instantly transport you to | | | | hall is a must-go destination for everything from |
| retail heaven. It’s the definitive shopping | | | | high-end groceries to cookwares by famous names |
| destination for style-savvy consumers who want the | | | | such as Le Creuset and Alessi. The haberdashery |
| finest and very best products available, at affordable | | | | department is a craftsperson’s mecca and the |
| prices. House of Fraser is every shop you will ever | | | | toy department is overflowing with all a child could |
| need in one: selling all you could possibly require to | | | | wish for, from Barbie dolls to rocking horses. The hair |
| make a house a home, from décor and furniture | | | | and beauty spa provides high-quality hair-cuts, colours |
| and all your kitchen must-haves from crockery to | | | | and styling, and the store’s much-loved bistro |
| corkscrews, to the latest and most sought-after | | | | and café provide delicious food and refreshment |
| designer clothes and accessories to fill your closets | | | | for those in need of a respite or recharge. |
| and cupboards. | | | | Currently with 62 House of Fraser stores across the |
| House of Fraser sell men's, women's, and children's | | | | country, the flagship London store is now the House |
| clothing and accessories; home furnishings, furniture; | | | | of Fraser on Oxford Street whilst the chain’s |
| housewares; linens; haberdashery; cosmetics; | | | | largest is in Birmingham. Further store openings are |
| perfume; jewellery; stationery; luggage and | | | | planned for later in 2007 (Belfast) and in 2008 (High |
| electronics in 62 stores throughout the UK. Whether | | | | Wycombe and Chester). With over 150 years of |
| you want the newest perfume to hit the beauty | | | | retailing experience, the company was founded with |
| industry, a stunning bridal accessory, something stylish | | | | Frasers, Glasgow in 1849 by Hugh Fraser and James |
| for your living room or the latest innovation in | | | | Arthur, and has grown exponentially through the |
| televisions or audio systems, House of Fraser has | | | | acquisition of other leading store groups including |
| something for everyone. | | | | Dickens and Jones, Rackhams and Army & Navy. In |
| Fashionista are treated to an eclectic mix of both | | | | 2006 House of Fraser was acquired by a consortium |
| classic and contemporary designer names, including | | | | led by Iceland's acquisitive Baugur Group. |
| Alberta Ferretti, Armani, Gucci, Jimmy Choo, | | | | A new online shop is being launched in Autumn 2007 |
| Moschino, Stella McCartney, and Versace, as well as | | | | and customers will then be able to buy all their |
| House of Fraser’s in-house line Linea, hard-to-find | | | | favourite House of Fraser products and brands, as |
| labels such as Punky Fish and Ichi, and up-to-the | | | | well as many items exclusive to the online shop, at |
| minute designer denim brand Yanuk. If you’re | | | | the click of a fingertip. |
| searching for the perfect outfit for a special occasion | | | | |