| > | | | | The KEY here would be to build a relationship with |
| How to become a High-paid marketing | | | | who you work for. |
| consultant,copywriter. | | | | |
| Are you a marketing consultant or copywriter still | | | | Plus, doing this way lets you ask for testimonials |
| looking for clients, and often wonder how most | | | | from brand names, popular figures in the industry |
| people really get clients to hire them? If you are, this | | | | which will boost your credibility FAST. This helps |
| article will prove VALUABLE to you in a moment. | | | | market your services easier, since you’d have |
| Here’s why: | | | | borrowed credibility and build instant trust with |
| | | | | your prospects. |
| I came to North America from Hong Kong at the age | | | | |
| of 14. | | | | Then, there’s the FAST way: As taught many |
| | | | | times by established copywriters and marketing |
| When I first arrived, I know not a word of English | | | | consultants at the present time. |
| (and that’s not an exaggeration). I’ve | | | | |
| strived and climbed my way up here, and finally at | | | | To do this, you’d first prepare a |
| age 19 decided that I’m going to make myself | | | | self-promotion sales copy, and buy a list of potential |
| a successful copywriter no matter what it takes. | | | | business owners who can use your service (from the |
| | | | | SRDS mailing list, for example). Then, send your |
| Following certain steps, I got to where I am today. | | | | promotion piece (remember DIRECT MAIL |
| Now I have a mentoring program (to increase online | | | | advertising?) to as many business owners as you can |
| business owners’ profits) bringing in | | | | and see how well your sales copy converts. |
| five-figures each monthand an online information | | | | |
| publishing business with it reaching annual revenues of | | | | Keep improving and testing your sales copy until |
| ONE MILLION dollars each year. | | | | more and more business owners call you up and |
| | | | | inquire of your consulting or copywriting business. The |
| But everything started from ZERO. You see, when I | | | | only down side for this is: If you’re not |
| first started, I didn’t even make any money | | | | experienced with direct mail advertising, it may be |
| working for others. And that is why I’m going | | | | costly. And even then, you’d have to invest |
| to show you TWO SIDES of the story, and how | | | | your own money upfront to purchase a list and send |
| you can use them to benefit your own marketing | | | | them out. |
| consulting or copywriting business. | | | | |
| | | | | On the contrary, if you are CONFIDENT with this |
| The SLOW way: This was how I first got started. | | | | method you could get tons of clients interested in |
| | | | | your services, FAST. You’d have a reliable |
| To build myself a client base, I approached known | | | | system to keep yourself booked, and have control |
| names in the business industry. Instead of quoting a | | | | to the SWITCH of clients whenever you need |
| fee, I challenged myself to work for themfree, to | | | | them. |
| prove my writing abilities (or if you’re in the | | | | |
| consulting business, your business improving abilities) | | | | And here’s where the beauty lies: When your |
| worthy of their time. | | | | consulting or copywriting business gets a constant |
| | | | | flow of clients, soon you’ll have a snowball of |
| Of course this would take some time, and is less | | | | clients knocking on your doors from all sides. |
| within your control. However, if you can do this well | | | | |
| as I did, you’ll have a snowball of referrals in | | | | I have much more crucial secrets to CLOSING clients, |
| no time. Even though the slow side takes time, but | | | | but they will take one whole book to reveal by |
| as a tortoise competing with the hare, you’ll | | | | themselves. As the saying goes, An average plan |
| reach where you want at a stable, and surely, | | | | executed today is BETTER than a perfect plan |
| consistent pace as you put in persistent effort. | | | | executed next week. Instead of striving for |
| | | | | perfection, get over it and FAIL OFTEN. |