| Today sees the opening of the biggest shopping mall | | | | The dramatic weakening of the pound against the |
| in Europe, The Westfield. Located in West London it | | | | dollar means that London hotels are reporting a large |
| has all the high street shops plus an area called The | | | | increase in American visitors booking for Xmas |
| Village with top designer brands such as Louis | | | | shopping. The pound is at its lowest rate for the last |
| Vuitton, Dior and Mulberry. Costing £1.6Billion | | | | 5 years. Online retailers report that in October orders |
| $1.06Billion, it is huge,a large airy space with unusual | | | | from Americans have doubled. As a Stylist my diary |
| brands like the Italian must-have shirt company Nara | | | | is now being booked for Personal Shopping by |
| Camiche. | | | | Americans for Xmas and January Sales as affluent |
| The plunging pound means that London is now the | | | | shoppers are prepared to travel to get a great price |
| bargain capital of Europe for designer clothes. | | | | for their luxury goods. |
| Catwalk clothes and accessories are 30% cheaper | | | | The department store Selfridges reported a 20% |
| than in Milan or Paris. For example D&G Lily bag | | | | increase in European visitors last month alone. |
| is £695 equivalent to E958 in London | | | | Summer produced an 83% increase in shoppers from |
| compared to E1,190 in Continental Europe and $465. | | | | United Arab Emirates. All summer I had clients from |
| Burberry high-waisted flares are £350, E550 | | | | here and also Dubai. |
| compared to $233. | | | | |