Consultants Offer Flexibility, Hands-Off Productivity

With staff sizes and budgets restricted or diminishing,* When planning to include a consultant in the mix, be
and top executives up and down the ladder undersure to make "room" for them both in the budget
pressure to do more with less each year, manyand in the schedule. There will be some initial ramp up,
savvy executives are seeking help among theno matter how short, as they learn to work with the
seeming army of consultants of every stripe to getparticular in-house players, and assess their individual
their companies on the profitability track. Are theycapabilities. Leave a reasonable time for them to get
finding success down that road?acclimated and figure out who's who in your
The idea of the consultant is ancient - Egyptian kingsorganization.
and pharaohs had "consultants" with specialized* Depending on the type of project, the consultant
magical talents to advise them and point them in thehas been hired to provide expertise, advice and
right direction when governing the masses. Kingspecialized services. This often requires change from
Tutankhamun had one of the greatest PRthe status quo, introduction of new ideas, and some
consultants ever seen, who told him that to theassessment of the internal strengths and
Egyptian people, big buildings mean big power, bigweaknesses on the team. Take the advice and ideas
statues mean big power - and Tut and otheryou're given and make the most of it. Putting up
Pharaohs took this to heart and built the pyramids ofroadblocks, creating obstacles, withholding
Giza and other wonders of the ancient world.information, and rejecting ideas out of hand are all a
Consultants can be used for a variety of purposes,waste of time and money. You've hired him or her as
from adding moral support in difficult oran expert, treat them as such, and listen to them.
uncomfortable political situations, to adding credibility* When planning to use a consultant, build into your
to pet projects in communicating them to Boards orplan sufficient staff time to manage the consultant,
subordinates. The image of the unfamiliar man withand the money in the budget to implement the ideas
the briefcase and the air of confidence in the boss'sthey introduce. You've hired an expert, but if you
office was born out of some particularly sticky boarddon't leave room in the budget to put into practice
meetings in the 1960s by top executives at a largethe concepts they introduce, you've only done half
conglomerate who's ideas were not beingthe job. Even if you don't keep the consultant in the
communicated effectively or credibly, and a CEOpicture during the implementation, you still need to
who's head was on the block. Once the Boardfund the project sufficiently to be successful.
members heard the same message in a differentMost good consultants in most fields have learned to
way coming from the consultant, an expert in suchwork with a bare minimum of supervision or
matters, they approved the plan and the CEO wasmanagement. If you carefully outline the goals for
spared. The consultant in that case didn't come upthe project, introduce them effectively to the internal
with the idea, he simply communicated it effectivelystaff, and provide the resources and the
and lent his credibility to the idea.communication pathway for them to get accurate,
This practice continues today with great success inunvarnished answers to questions quickly, they will
companies and organizations across America.take the ball and run with it.
Communication by proxy can be used as an effectiveIn order to keep them from veering too far from
strategy if a number of conditions are met. One iswhat you envision a success to be, some check-ins
that the idea or issue must have real merit on itsor milestones for approval should be built into the
own.project schedule. That way you can adjust the
A bad idea is a bad idea, no matter who presents it.course at critical junctures before they go too far
Another condition is that the consultant be at leastoff the map. Too many of these can erode the
as credible as the staffer to the selected audience.effectiveness of the consultant and doom the
He should be a known, or at least vetted, quantity,project, so avoid the temptation to micro manage.
with the credentials to back it up. Once those twoYou had the foresight to hire them, now let them do
elements are in place, communication by proxy cantheir thing. Too few milestones can lead to some
be effective in getting new ideas implemented.surprises, when the end of the project approaches
Short Term Expertiseand the final product is not what you envisioned and
Consultants have many other functions as well, andyou don't know why. A happy medium and a light
most departments within the organization can find atouch usually lead to a successful outcome.
number of consultants that specialize in their particularFinances
areas of functionality to assist them. SometimesThe financial arrangements for consultants vary to
consultants can simply be used as additionalsome degree, depending upon the industry, the
manpower, fill-ins for key employees on personalscope and duration of the project, and the nature of
leave, plug-ins providing necessary functionality onthe organization. Many work on an hourly rate, which
short notice for the short term.are standardized to some degree based on what the
These are not temps you can call in for a day ormarket will bear for the size of the projects, the
two while someone is out with the flu. They arearea of expertise, the reputation of the consultant,
highly-trained, experienced executives who haveand the geographic area.
been in many different corporate situations andA Human Resources Consultant will likely charge a
reached a level of comfort with the commonalities insmall company in Tennessee less per hour for a
procedures in their area between companies to becandidate search than a large company in New York
effective quickly. They are typically not used inCity, and the company's expectations and needs will
situations where the term is shorter than a month, aslikely differ as well. The rate can be negotiated up
the cost of lost opportunity for a stint that shortfront, before the project starts, and the terms are
drives the hourly rate beyond the return value.often outlined in a binding legal contract. Most Boards
Expectations in this situation are relatively high, as theinsist on such a document in one form or another, to
consultant is being asked to step into any number ofhelp provide the company some recourse and some
situations already in place and under way, and gatherprotection for both parties should outcome turn out
sufficient information from internal sources to keepto be less than expected.
these projects moving forward effectively, in a verySome consultants in certain industries work on a
short period of time, but without injecting much offixed project fee. This is negotiated up front as well,
their own influence or changing the direction of theonce the scope and extent of their involvement and
project. This is a tough gig, and successfulthe size of the project has been agreed upon. A
consultants are to be highly prized and respected forcontract is often required for this arrangement as
this set of skills that make such performance notwell, with some contracts including an incentive bonus
only possible but routine. When projects are critical,for successful or early completion or for staying
and the schedule is inflexible for any number ofunder established budget guidelines.
reasons, this may be a good option for mid-size toOn rare occasion, a consultant will work on a
large organizations.contingency, similar to a tort or personal injury
"Special" Projectsattorney. Especially in forensic financial work,
Some organizations use consultants as outboardcollections, auditing, or tax work, these arrangements
manpower to plan and implement special projectsexist where the consultant's fee or payment is tied
outside the normal scope of the department oreither directly or indirectly to the money they are
organization, or for projects that are of vital concernable to recover or save the company.
to the organization's success but only come up rarely.No matter what the arrangement, no matter what
Changing membership databases for a non-profitthe industry, selecting which consultant to work with
organization is a prime example of this type ofis a critical step to a successful outcome. A
consultant use. An IT or Association Consultant whorecommendation from a colleague who has used
has been through many such changeovers and datasomeone for a similar project is a great start. Other
conversions can be an invaluable resource for such asources include your local Chamber of Commerce,
critical undertaking that most organizations only faceand industry-specific trade publication editors. The
every few years. Hiring a consultant under suchlocal College or University department most closely
circumstances will expand and extend thealigned with your industry is also a good source of
organization's scope of expertise for a short period,"experts" in your selected field. Once you've
and take advantage of specialized knowledge thatgathered a few names, a brief phone interview is
isn't needed on a regular basis.always a good idea. That alone can whittle the field
The expense of the consultant is far outweighed bydown to two or three suitable candidates.
the savings gained by avoiding a misstep in theTheir availability, and responsiveness will give you an
process and crippling your organization, howeveridea as to what they will be like to work with on
temporarily, while the problem is investigated andyour project, and you can prepare some industry
fixed. The consultant can prevent you from making aspecific questions to ask, to see how close to your
poor purchasing decision, and mitigates buyer'sindustry and your project they are currently. Once
remorse by making the correct match between userthese are complete, a personal interview is in order.
and product.This will give you an even better idea as to the
Sometimes that special project requires somecharacter of your candidates and their capabilities.
specialized expertise in order to allow a "pet" projectEach candidate should furnish a list of client
to be executed properly, and that expertise doesn'treferences, and they should be rigorously checked
exist in house. If time is a factor, and there's no timebefore making a decision.
for internal staff to develop that type or level ofOnce a decision is made, financial arrangements can
expertise, a consultant can be an excellent solution.be made, and your project can begin.
The can work directly with your internal staff,Consultants can be a vital part of your organization,
provide the expertise necessary to move theexpanding your capabilities, allowing you flexibility in
project forward effectively, by-pass the internal chainstaffing to meet short term needs, and let you take
of command and the inherent internal politics, andadvantage of expertise beyond the level you are
propel the project to a successful conclusion quicklyable to train in house. Used wisely and strategically,
and effectively.consultants can help you meet goals, complete new
Guidelinesprojects, grow your organization and function more
There are some guidelines to keep in mind whenefficiently and profitably.
using a consultant for this purpose.