| An excerpt from our business kit "The Keys To | | | | corporation has improved its efficiency, production |
| Success" appears below: | | | | and sales are going off the graph and morale is |
| THE $25,000 SECRET There is a story about a | | | | improving. If the check isn't enough, please let me |
| president of a large corporation who was very | | | | know. Thank you for your insight!” The |
| concerned about the performance of the business as | | | | consultant received a check for $25,000.00 for about |
| its sales were dropping, production was down and | | | | one hour worth of time and hardly any work! Why? |
| the company was losing profits. The president had | | | | Because his suggestion to the president made the |
| tried everything he knew how to do and no matter | | | | company well over a million dollars within 6 months! |
| what he tried, the business kept losing money. Out | | | | The key lesson here is this- No matter what you are |
| of desperation, the businessman hired a | | | | involved in, no matter the size and scope of the |
| well-respected business consultant to see if there | | | | project, identify the six (6) most important things to |
| was anything that could be done to save his failing | | | | do each day. Rank them in the order of their |
| company. The business consultant was called in and | | | | importance and do them. This will prove to be the |
| the president told him about his troubles. After about | | | | most effective and efficient method of achieving |
| an hour discussion, while still sitting in the president's | | | | ANY GOAL. There is no more effective way to |
| office, the business consultant scratched a few notes | | | | approach a difficult task or project, whether it is |
| on a piece of paper, put it in an envelope and sealed | | | | simple or complicated! This secret is so easy that |
| it. He then handed the envelope to the president of | | | | ANYBODY can do it! You can do anything IF you |
| the company and said "read the note after I leave | | | | WANT to. What will you do with the $25,000.00 |
| the office and, if it works for you and your | | | | secret? |
| company, pay me what you think it is worth". The | | | | Your life is a major project and it all starts with |
| business consultant promptly left and the president | | | | SELF-IMPROVEMENT. You are the foundation of your |
| opened the letter and it said: | | | | success! Analyze your situation: what are the six |
| “Have everybody in your organization, starting | | | | most important things you need to do today? This |
| with yourself and your officers and then your | | | | week? This month? This year? Getting goals |
| employees, write down the SIX MOST IMPORTANT | | | | accomplished requires organization...you must THINK! |
| THINGS TO DO EACH DAY and DO THEM IN THE | | | | SET GOALS! IDENTIFY the important tasks to |
| ORDER OF THEIR IMPORTANCE” The | | | | accomplish those goals. We will give you more insight |
| president briefly pondered the note and immediately | | | | into goal setting as we progress through the material. |
| called a company meeting and passed the instructions | | | | But, for now, can you see how simple it is to get |
| on to everybody within the business, from sales to | | | | started? Remember: Success begins the moment you |
| production personnel. About a month later, the | | | | set upon a worthy direction. Take the time and think |
| business consultant received an envelope from the | | | | about where you are at, where you want to be and |
| president of the company he had consulted and | | | | how you are going to get there. By doing so you will |
| when he opened it, there was a check for | | | | automatically be moving closer to success...it all begins |
| $25,000.00 and a letter that said: | | | | with what you THINK! |
| “Thanks to your simple advice our company is | | | | To your success! |
| back on the road to profit! Every area of our | | | | Copyright © 2006 James W. |